Why Do We Put Vitamin D in Hey Like Wow?


During the summer months, it is great to know that simply stepping outside for a few moments to enjoy the warmth of the sun’s rays on your skin is doing more than just putting a smile on your face – it’s boosting your vitamin D levels too!

Vitamin D is made in our skin cells, in response to being exposed to UV rays from sunlight. During the winter months, however, studies show that up to half of people in the UK could be deficient in this important vitamin.

This year the clocks are going back on the 30th October, signalling the end of British Summer Time and the beginning of colder, shorter days. For many of us, this means missing out on those precious hours of sunlight, and therefore vitamin D, as we sit at our desks or keep warm indoors.

Most of us are aware of the important role vitamin D plays in bone health, as well as the regulation of calcium and phosphorus, which helps to reduce the risks of developing conditions like osteoporosis. However, latest research is suggesting there could be even more to this vitamin than we think.

Cardiovascular Health

According to NHS England, cardiovascular disease is one of the main causes of death and disability in the UK. Cardiovascular disease generally refers to conditions that involve narrowed or blocked blood vessels that can lead to a heart attack, chest pain (angina) or stroke. Recently, inadequate levels of vitamin D have been linked to an increased prevalence and incidence of cardiovascular disease.

Auto-immune diseases

The term ‘auto-immune diseases’ refers to a wide range of conditions where the body’s immune system fails to recognise the difference between ‘self’ and ‘non-self’. When this happens, the immune system destroys cells and tissues of the body thinking they are foreign invaders. Conditions such as multiple sclerosis, rheumatoid arthritis, type 1 diabetes mellitus, Hashimoto’s thyroiditis, and systemic lupus erythematosus (SLE) all fall under this definition. Numerous studies have shown that there is an association between vitamin D deficiency and these conditions, as well as the ways in which vitamin D may prevent and even treat auto-immune disorders.

Alzheimer’s Disease

Alzheimer’s disease is the most common type of dementia, affecting over 800,000 people in the UK. It is a progressive neurological disease affecting many functions of the brain. Scientists know that the brain relies on vitamin D receptors to protect itself against things that can damage it, but only recently has there been more research in this area. The latest studies show that adults with a deficiency in this vitamin have a 53% increased risk of developing dementia. Alarmingly, this risk rises to 125% for those with a severe deficiency.

The prevalence of vitamin D deficiency increases with distance from the equator, and Northern European countries have the highest rates of deficiency. This is why it is so important to identify other sources of getting sufficient levels of this ‘sunshine vitamin’, especially when the sun is not shining!

At Hey Like Wow, our aim has always been to provide an easy and enjoyable way of including more vitamins and minerals in your diet. This is why vitamin D is just one of the vitamins we have added to our range of healthy, vitamin-enriched, sugar and preservative free, soft drinks.


Flavour Profile: Lemon


Here at Hey Like Wow we’re all about mixing the perfect flavour combinations with amazing vitamins to give you the healthiest and tastiest hydration possible! This week we’re putting the spotlight onto one of our favourite flavours, lemon. Our Lemon & Elderflower drink is a flavour match made in heaven and great for you too, each bottle contains 33% of your RDA of vitamins D, C and B6.

Lemons are great for your health in a number of ways, the key reason why is that they’re packed full of vitamins C, D and B6 (just like Hey Like Wow drinks!) as well as vitamin E, copper, and iron. With all of these amazing nutrients combined inside one powerful little fruit it’s no wonder lemons are considered able to help to strengthen your immune system, cleanse your stomach, and are even considered a blood purifier. They pack a punch in health benefits as well as flavour!

Lemons are great if you’re keeping an eye on your weight too, they work to reduce the rate that your body digests starch, thus keeping your blood sugar levels balanced, which in turn helps your body to store less fat! A great, sugar free way to incorporate more lemon into your diet is by slicing some up and putting it your water bottle. You get a subtle hint of flavour and it will help to keep you topped up with its metabolism-boosting goodness!

For delicious citrus hydration grab a Hey Like Wow Lemon & Elderflower for a refreshing boost of vitamins in a sugar free drink.


Vitamin B6


Each Hey Like Wow drink is not only completely free from nasty ingredients like sugar and preservatives, but they are also packed full of awesome vitamins to help you reach your RDA.

All vitamins are different in how they help the body to function, and it can even be a bit confusing figuring out which ones do what. So, this week we’re taking you through exactly how vitamin B6 (also known as pyridoxine) can help you be as healthy as you possibly can! Every single one of our drinks contains 33% of your RDA of vitamin B6, in a variety of delicious flavours- check out our range to see which your favourite is!

There are many health benefits of vitamin B6; a key one is how it helps your metabolism. Your metabolism is the process by which your body is able to break down your food. The body needs vitamin B6 for more than 100 enzyme reactions involved in your metabolic processes, it’s fair to say it’s an essential ingredient!

Vitamin B6 is also involved in production of neurotransmitters such as serotonin, which help to send messages from one part of our brain to another- pretty important stuff! It’s widely believed that a lack of or imbalance in our serotonin levels is linked to depression and anxiety, another reason that B6 is such a key element to our diet and nutrition.

Here are some key sources of Vitamin B6:

  • Cooked Tuna fish
  • Sunflower seeds
  • Pistachio nuts
  • Dried fruit such as apricots, prunes and raisins

Pick up a Hey Like Wow and push it, shake it, live it to unleash the vitamin B6!


The Allergy & Free From Show 2016

Allergy Show July 2016 Hey Like Wow

This weekend saw the Hey Like Wow team heading to the The Allergy & Free From Show in London, did you catch us there? We came with some delicious samples of our tasty and exotic vitamin water drinks, and explained to the crowds that attended why sugar-free living is so much easier and tastier with Hey Like Wow!

Allergy Show July 2016 Hey Like Wow

The annual show allows those who live with allergies, or who choose to avoid certain foods to come along and try out products made just for them, experience free-from cooking classes and hear experts talk about living ‘free-from’. We were so impressed with all the amazing options on show; it proved that living with a free-from diet doesn’t have to be difficult or boring!

This year for the first time the The Allergy & Free From Show added a whole area dedicated to sugar free items, the ‘No Added Zone’. It’s safe to say Hey Like Wow felt right at home here: all our products are not only free from sugars but preservatives too.

We brought along some samples for those who love to live a sugar-free life to try. All of our exotic flavoured vitamin water drinks are packed with vitamins to naturally boost your energy without the need for nasty, unnatural sugars or caffeine. Studies have shown that sugar can be extremely addictive, and a difficult habit to break. One way to take a step towards a sugar-free life is by swapping your favourite sugary soft drinks for a sweet but healthy alternative. Hey Like Wow drinks are the perfect stepping stone for you to start a healthier, more balanced diet.


Flavour Profile: The Mango


This week we’re breaking down why mango is one of our favourite flavours here at Hey Like Wow, we like it so much that it’s in two of our drinks: tangy, Mango & Passionfruit, and the tropical, Mango, Coconut & Lime. Mangoes are actually the most popular fruit in the world, and here’s why…

Originating from southern Asia, the mango is known for its unique creamy flavour, what you may not know is that mangoes are packed full of over 20 vitamins and minerals! In fact, when you eat a whole mango you’re getting 97% of your RDA of vitamin C. These vitamins and minerals help your hair and skin be as healthy as they can be- remember beauty starts on the inside. Vitamin A helps keep your immune system strong and functioning, and vitamin C helps our body to heal and recover quickly when it needs to!

Mangoes also give you a healthy dose of vitamin K, which is key to keeping your bones healthy and strong. If its energy you’re lacking then mangoes are what you need- they’re full of B vitamins too, which are great for combatting fatigue. They’re full of antioxidants as well, one of which is zeaxanthin which helps keeps your eyes bright and healthy well into old age.

Let the flavours of our delicious Mango flavoured vitamin waters transport you to a tropical island without the use of any added sugars! It’s packed full of goodness, just like eating a fresh mango. Each bottle gives you a dose of vitamins B6, C and D, making it the perfect guilt-free energy booster.


Vitamin C

All about Vitamin C

You don’t have to be terribly health conscious to recognize the importance of vitamin C. Some of you may know how vitamin C benefits the body and why it is vital to include in your diet, but we’re about to dig a little bit deeper and share some facts you may not have known.

So what is the deal with vitamin C? Well, it is the most researched vitamin in the world with tons of studies and new facts compiled each year. What we know for sure is that vitamin C is important for the bones, brain and overall good health!

What you may not have known is that humans, along with bats, guinea pigs and other primates are unable to produce vitamin C! That means, that for many mammals, the only way to reap the benefits of vitamin C is through consumption. This seems like an easy task considering vitamin C is found in an abundance of fruits and vegetables, however this is not the case.

Despite its natural abundance, Vitamin C is a relatively delicate nutrient. It decomposes at 190 degrees Celsius, which means that it can be destroyed through broiling, grilling or frying! So next time you’re eating kiwi, papaya, citrus fruits, sweet peppers, broccoli, kale or more – try to go raw to get the most from your fruits and veg!

So what benefits does one receive from vitamin C? Well, it is essential for the formation and maintenance of collagen and as we know, collagen forms bones, cartilage and skin. With this being said, vitamin C is great for repairing wounds! A scrape, burns, cuts, you name it – by reaching your daily intake of vitamin C, you are helping to heal faster!

Vitamin C also plays an important role in brain function by participating in the synthesis of norepinephrine, a neurotransmitter. Vitamin C lowers the risk of certain cancers and the chances of developing a cataract, improves cholesterol, increases white blood cell counts and controls allergies and autoimmune responses. If you have asthma, eczema or hay fever, vitamin C will reduce your symptoms! As well, when you have a cold or fever, studies show that vitamin C will increase the rate of recovery anywhere from 10% – 50%.

Our last fact to share is that even if you get your daily intake of vitamin C, 75% of those vitamins are excreted within 24 hours of consumption! That’s right, through urine, we are unable to keep these properties for very long. That’s why it’s important to make a conscious effort to get your vitamin C in every day. Our Hey Like Wow vitamin water provides over 30% of your Reference Intake of vitamin C a day – an easy way to take in more vitamin C while staying hydrated!